Product or product development pbs and marketing process consists of several pbs parts - from custo

As in the household, business and so we choose the goods in accordance with market trends, personal values, the image of the importance of the needs and possibilities. But have you ever thought that the purchase of electricity by the same factors - looking yourself a reasonable price-performance ratio, pay attention to its origin, the manufacturer, his reputation or disregard it altogether. And it only confirms the view that electricity - is also a product. So what features of the latter?
Product offered in the market in order to meet specific consumer demand, it creates and modifies various actions and decisions. Although the power supply to service features and does not have tangible physical characteristics, validity or composition, however, electricity - electricity supply specific plans to prepare for different pbs segments to meet different needs - can be regarded as a commodity. Electricity supply plans have different prices, terms of the contract period, the difference in value added.
Product or product development pbs and marketing process consists of several pbs parts - from customer needs analysis, product package pbs accomplishment pricing or marketing to direct sales and customer service. Steps are inseparable and electricity supply and sales chain - taking into account the different needs of customers are formed as electrical goods packages pbs and pricing pbs will be available soon in the end product is sold to the customer.
The most striking feature of electrical goods as is the fact that electricity must pay excise tax - an indirect tax levied on certain goods only. So, electricity was a business expenditure. The opening of the electricity market in legal persons an opportunity to reduce these costs, we found ourselves with the most advantageous proposal for an independent electricity supplier. So no matter what sector depends on the size of the company, has chosen an independent pbs supplier, it can save 10-22 percent. costs of electricity, depending on the time and season.
Electricity as a commodity as well as define the concept of free electricity market. In order to provide all legal persons pbs have equal access to the best, most suitable for their needs power supply offer, up to competition. This means that independent electricity suppliers pbs compete pbs with each other by offering different packages and trying to attract clients specifically in their products, and the customer has the right to choose and make a decision about where to purchase the product. Hence, the conditions to choose their supplier in the same way as the chosen office furniture or stationery - according to the needs of each - price, profile, values. pbs
Realized that electricity is the same product as food or car, naturally raises another question - but how do you choose the right vendor? The answer is - it is important to pay attention to the independent provider of stability, experience and service quality, it is also worth looking into whether the supplier is also a producer of electricity. These factors will help you decide and choose a reliable partner, and hence it will avoid misunderstandings, save time and money.
True, another quite often an important factor for customers when choosing a product is its price. pbs Especially when a specific product is purchased regularly. pbs Electrical acquisition is also not a one-time process - have to buy electricity every month. Although the price should not be the only indicator to assess the importance of taking it to the degree of risk. In the market there are two basic pricing pbs models - a fixed price and dynamic. Fixed price means a flat fee every month, which is based on a standard per kWh rate. This model is suitable for lovers of security and stability to customers. Meanwhile, the dynamic price for lovers pbs of the risk, because the price of electricity changes pbs every month depending on market developments.
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